Our Logo

From the shadow of the woods to corporate identity
A summer night in the woods between a tent canvas and a full moon, the silhouette of an oak leaf was cast. A silhouette, a shape, a story, which over time was manipulated, destroyed, recreated, copied and rotated, finally to be the logo of Tækker Group.

An oak tree shares the qualities that indentify and characterizes our companies and mentality. Oak is tough, yet flexible. Oak is solid, firm, and durable, but is also easy to work with. An oak tree is beautiful and represents something constant.

Oak demands plenty of light to grow, therefore an oak forest is light and open. This makes it possible for light to reach the forest floor, giving many other plants, bushes and trees the opportunity to create undergrowth. This again gives rise to a manifold animal life.

The oak tree develops a sturdy tap root, which grows straight down into the ground, making it stand strong through a storm. Oak trees can grow from just about any type of forest soil and can be 400-500 years old, or even older. Denmark’s – perhaps Europe’s – oldest living creature is the King Oak in Jægerspris Nordskov on Sealand, presumably more than 1500 years old.

Only time will show, whether or not Tækker Group will reach that age, but the silhouette from the oak leaf on the tent canvas that night in the woods became a clear identity that we can grow with. Equally downwards, upwards, and outwards – solidly, flexibly, and openly towards the world.